Brand & growth strategy
Positioning, offer architecture and a quarterly roadmap built around numbers you can defend.
Growth studio — Tallinn, Estonia
Fortune favours
the prepared.
Good Luck Marketing Agency partners with ambitious brands and operators. Clear strategy, disciplined acquisition, sharper monetisation — and numbers that stand up to scrutiny.
StrategyAcquisitionConversionReporting
Services
Everything between the idea and the invoice
Six disciplines, run as one system. We take responsibility for the whole chain that turns attention into durable revenue.
Paid acquisition
Meta, Google and TikTok campaigns run on data — from creative testing to controlled scale.
Audience development
Content, community and organic social that compound into an audience that returns.
Monetisation
Pricing, offer engineering and lifecycle work that raises customer value, not just volume.
Funnels & CRO
Landing pages, sequences and journeys designed to turn traffic into qualified revenue.
Analytics & reporting
Reliable tracking, honest attribution and dashboards your team actually reads.
Method
Four movements, no theatre
A sequence that keeps clarity, accountability and measurable progress at every stage.
I
Audit
A full read of positioning, audience, creative and performance before anything is touched.
II
Strategy
A prioritised roadmap with target numbers, owners and a realistic execution sequence.
III
Execution
We work alongside your team on creative, campaigns, funnels and automation.
IV
Compounding
Continuous testing, monthly reporting and iteration that protects return on spend.
Selected work
Results that hold up
Illustrative engagements; outcomes vary by market, product and budget.
E-commerce
Paid acquisition rebuild
Restructured account architecture and creative testing for a Nordic retailer.
2.8x
ROAS
-32%
CPA
Creators
Subscription optimisation
New offer ladder and retention journey for a subscription content business.
+65%
Revenue
+30%
Retention
SaaS & products
Launch funnel redesign
End-to-end rework of the launch funnel for an online education platform.
+120%
Conversion
-35%
CAC
60%+
Revenue growth
Average within six months
3x
Audience growth
Versus pre-engagement baseline
40%+
Conversion lift
Through continuous optimisation
15h
Saved weekly
Via systems and automation
Clients
In their words
“Good Luck sharpened our strategy in weeks. Reporting is finally legible and decisions happen fast.”
“Their approach to monetisation went beyond what we expected. Every euro spent is now traceable.”
“A rigorous, data-led team that actually executes instead of delivering slide decks.”
FAQ
Before you ask
Which sectors do you work with?
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E-commerce, creators and media, SaaS and B2B services. The method applies wherever there is an audience to build and an offer to monetise.
Do you guarantee specific results?
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No. We guarantee a method, full transparency on the numbers and a clear plan. Figures shown here are illustrative and vary by engagement.
What does an engagement look like?
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A two to three week audit, then a monthly retainer with weekly working sessions, execution sprints and a monthly performance review.
How is progress measured?
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A shared dashboard covering acquisition, conversion, retention and revenue, reviewed together every month.
Can you work with our in-house team?
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Yes. We operate as an extension of your team, training people and documenting every process we build.
How do we start?
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Book an introductory call. We discuss your goals, your constraints and whether working together makes sense.
Introductory call
Let's make it deliberate.
Tell us where you want the business to be in twelve months. We'll tell you, plainly, whether we can help you get there.